ACL Distribution Names New Gasket Product Manager | Performance Racing Industry
ACL Distribution Names New Gasket Product Manager
August 7, 2018
Larry Berger Jr. will be responsible for the selling, marketing and procurement of Ajusa's line of gaskets through the ACL Distribution channel nationally and across the Northern border.
ACL Distribution Names New Gasket Product Manager

ACL Distribution of Grand Rapids, Michigan, has named Larry Berger Jr. as the product manager for the company’s new line of Ajusa-brand gaskets.

Berger will be responsible for the gasket line distribution—including selling, marketing and procurement—in the US and Canada, and will also oversee the sales activities of ACL’s sales rep force.

Berger joins ACL from Heartland Sales, a manufacturers’ representative firm specializing in the marketing of engine parts in the Midwest, where he gained a comprehensive knowledge of engine parts, in addition to becoming acquainted with major machine shop operations and procedures.

Ajusa is a Spanish gasket manufacturer and one of the premier suppliers of gaskets for Asian and European engines throughout Europe.

Ajusa has designated ACL as its master distributor for the US and Canada. Ajusa gaskets are presently available from ACL’s distribution center in Grand Rapids, and will soon be distributed throughout its warehouse network.

Ajusa’s gaskets replicate OEM gaskets' design, materials and appearance, and come as complete sets or individual components. Gasket coverage includes current engines as well as engine models going back to the ‘80s and ‘90s.