“There’s simply no place like it on Earth.”

The phrase belongs in quotes because, whether you’re an exhibitor or attendee, a newcomer or seasoned veteran, you’ve likely heard—or used—those words to describe the annual Performance Racing Industry Trade Show. How else to account for over 1100 hardcore racing companies displaying the latest parts, equipment and technology for Drag Racing, Sprint Cars, Stock Cars, Road Racing, Modifieds, Dirt Late Models, Karting, Off-Road, Land Speed, Tractor Pulling, Performance Marine and more under one roof?

For the tens of thousands of Race Engine Builders, Fabricators, Retailers, Machine Shop Owners, Tuners & Installers, Professional Race Teams, Sanctioning Body Representatives,...