Blogs | Performance Racing Industry
By Paet Hidalgo on November 30, 2015

Is your business positioned to win or is it a field-filler?
Have you and your team made a real effort to engage in planning and positioning your business for the future? Do you have a game plan that will help ensure your company’s viability, relevance and growth in the years ahead? Are you flourishing or slipping; innovating or stagnating; driving or hanging on?
So many unexpected or accidental entrepreneurs find themselves in business on the legs and strength of a timely, revolutionary or superior idea that they turned into a successful product or service. They didn’t rely on business plans or any kind of formal plans for that matter; no strategy, market or viability studies—just the desire and...

Continue reading Your Future Is Now »
By Gene Marks on November 25, 2015

Editor’s note: This column originally appeared on
What will be the biggest challenge facing leaders in the next five years? It's the same challenge that's faced leaders since the beginning of time. It's people. Ask any successful business owner and you'll learn that the key to their success is always the people in their organization. This fact will always be the same, even as people dynamics change. Want to be surviving and thriving five years from now? Then make sure you've got the answers to these five questions about your people.
1. Am I fair?
A ...

By Dan Schechner on November 13, 2015

* Save The Salt: On the heels of a breakthrough meeting between land speed racing advocates and stakeholder groups in early fall, Save The Salt Coalition chairman (and SEMA chairman) Doug Evans declared, “We are finally at the starting line in the race to save Bonneville.”

In fact, the significance of this mid-September gathering at the famed Salt Flats cannot be overstated—nor should its urgency. Four of the five major racing events held annually at the BSF were cancelled in 2015 due to weather and deteriorating conditions. And while Mother Nature will behave as it pleases, conflicting reports over who is responsible for the dwindling Salt Flats—and even...

By Dan Schechner on November 5, 2015

Race sponsorship comes in many forms, from Fortune 500 company-backed branding campaigns in professional series to handshake agreements between family owned speed shops and local drivers. Regardless of scale, both sides of the sponsorship equation are encouraged to read PRI Magazine’s feature article on Motorsports Sponsorship, which appears in our November 2015 issue, and consider the following advice from our expert sources, as compiled by contributing writer Louise Ann Noeth:   

Derek Daly  |  Derek Daly Academy
Be sure to understand the athlete and his...

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